Job Description

We are seeking a highly motivated and strategic Product Owner to drive competitive analysis and strategic insights within our loyalty platform solutions. In this role, you will play a critical part in understanding the competitive landscape, identifying industry trends, and delivering actionable insights to inform product development, innovation, and go-to-market strategies. You will collaborate closely with cross-functional teams, including Product Managers, Data Analysts, Engineering, and Marketing, to enhance our platform's market positioning and ensure we remain competitive in a fast-evolving landscape.

Key Responsibilities:

Competitive Research & Analysis:

Conduct in-depth competitive research to monitor trends, offerings, and strategies of key players in the loyalty platform market.

Analyse competitors' product features, pricing models, customer experience, and unique selling points.

Track the latest technological advancements, industry shifts, and emerging trends in loyalty programs, customer engagement, and retention strategies.

Provide regular reports on competitive intelligence, highlighting areas of opportunity, risk, and differentiation for our platform.

Market Positioning & Product Strategy:

Work closely with the product and strategy teams to translate competitive insights into actionable product strategies.

Help define our platform's positioning in comparison to key competitors, ensuring our solution offers unique value to target audiences.

Contribute to the prioritization of new features and enhancements based on competitive dynamics and customer needs.

Stakeholder Collaboration & Communication:

Engage with internal stakeholders (Product, Sales, Marketing, Customer Success, etc.) to ensure alignment between competitive analysis and overall product vision.

Present insights, analysis, and recommendations in a clear, actionable manner to executive leadership, cross-functional teams, and partners.

Lead discussions on product gaps, opportunities for differentiation, and evolving industry standards.

Customer and Industry Insights:

Analyse customer feedback, pain points, and usage patterns to identify areas where our platform can outperform competitors.

Keep abreast of customer sentiment and market needs, leveraging industry reports, surveys, and direct customer interactions to stay informed.

Continuous Improvement:

Monitor and measure the impact of competitive analysis on product development and business outcomes, and refine approaches based on results.

Stay up to date with industry conferences, webinars, and relevant forums to keep your competitive knowledge fresh.

Qualifications:

Experience:

10+ years of experience in product management, product strategy, competitive intelligence, or a related field. Experience in the loyalty platform or customer engagement space is preferred.

Experience working with cross-functional teams, including product, sales, and marketing.

Proven track record of delivering strategic insights that drive product innovation and competitive advantage.

Skills & Knowledge:

Strong analytical and research skills, with the ability to synthesize large amounts of data into actionable insights.

Familiarity with market research tools and methodologies.

Solid understanding of the loyalty platform space, including key trends, challenges, and technological innovations.

Strong communication and presentation skills, with the ability to communicate complex insights to both technical and non-technical stakeholders.

Qualifications:

Bachelor's degree in Business, Marketing, Product Management, or a related field.

MBA or other advanced degrees are a plus but not required.

Compensation, Benefits and Duration

Minimum Compensation: USD 52,000
Maximum Compensation: USD 182,000
Compensation is based on actual experience and qualifications of the candidate. The above is a reasonable and a good faith estimate for the role.
Medical, vision, and dental benefits, 401k retirement plan, variable pay/incentives, paid time off, and paid holidays are available for full time employees.
This position is available for independent contractors
No applications will be considered if received more than 120 days after the date of this post

Photon

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