Job Overview
We are seeking a creative and detail-oriented Social Media Manager to join our dynamic team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our brand presence, engage our audience, and drive traffic to our platforms. This role requires a strong understanding of social media trends, content creation, and graphic design, along with the ability to analyze performance metrics to optimize campaigns.
Responsibilities:
Develop and execute comprehensive social media strategies across various platforms including Facebook, Instagram, Twitter, and whatever replaces Tik-Tok.
On site photography.
Create engaging content that resonates with target audiences, including graphics, videos, and written posts.
Conduct research on current trends and audience preferences to inform content creation.
Monitor social media channels for engagement opportunities and respond to comments and messages in a timely manner.
Implement SEO best practices to improve the visibility of social media posts and drive organic traffic.
Analyze social media performance metrics using social listening tools and provide actionable insights for improvement.
Collaborate with other departments to ensure brand consistency across all marketing efforts.
Proofread all content before publication to ensure accuracy and adherence to brand guidelines.
Qualifications:
Proven experience in social media management or a related field.
Proficiency in Adobe Illustrator and other Adobe Creative Suite applications is preferred.
Strong graphic design skills with a keen eye for aesthetics.
Excellent written communication skills with a focus on proofreading and editing.
Familiarity with SEO principles and web analytics tools is advantageous.
Ability to conduct thorough research on industry trends and audience behavior.
Strong organizational skills with the ability to manage multiple projects simultaneously.
A passion for staying updated on the latest social media trends and technologies.
If you are a proactive individual who thrives in a fast-paced environment and is eager to make an impact through innovative social media strategies, we encourage you to apply for this opportunity!